Reform UK’s momentum shows no signs of slowing. With seats in Parliament, control of councils, and increasing gains at the ballot box, the party is already beginning to alter the rules of planning, housing and political engagement.

Inside Reform provides in-depth political analysis for the property, planning and development sectors — tracking Reform’s growth and keeping you informed of the implications. Each month, we unpack the key players, highlight emerging risks and opportunities, and cut through the political noise so you can stay ahead.

In this second edition, we lead with the latest Better Places podcast, where Managing Director Nick Dines sits down with James Johnson of JL Partners – one of the UK’s most accurate pollsters – to unpack the data behind Reform UK’s rise and what it means for the future of British politics.

Drawing on new research from JL Partners and Friderichs Advisory Partners, James explores why Reform’s appeal runs deeper than protest, what’s fuelling voter sentiment, and how the party could secure a seat dividend under First Past the Post.

This edition also tracks Reform’s expanding footprint in local government — from early decisions by Reform-controlled councils and emerging tensions within local leadership, to notable gains in recent by-elections.

And, as conference season draws to a close, we reflect on what could be learned about Reform’s priorities for housing, planning and growth from its September jamboree.